Denis Polyakov

Creative director / Art director / Graphic Designer

Driven by passion—and fuelled by curiosity. Designer and Creative Director based in Berlin. Think of design as a way to transform problems into empowering opportunities and create appealing visuals that connect with people. 

Creative Director & Senior Designer with 7 Years of Design Excellence in Brand Design and Identity. 

Clients:
RedBull

Bulgari

Adidas
Loewe
Miista
SKVOT
Shu Uemura

Midnight cosm.

Dentro

Open for work now!  ٩(｡•́‿•̀｡)۶

Worldwide / Berlin / Paris

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Terra nido / identity  / strategy / naming

Barcelona / july 2024

Barcelona
July 2024

Team:
Art Direction / Denis Polyakov
Strategist / Aryna Ostapenko
Naming / Denis Polyakov, Aryna Ostapenko
Graphic Design / Denis PolyakovTerra Nido is a Barcelona-based company specializing in the construction 
of eco-friendly homes with energy efficiency class A and emission class A.

Identity and Strategy:

We developed both the identity and strategy for Terra Nido, focusing on clean, scalable design elements. 
The logo is typographic, designed for flexible scalability. In addition, we introduced a flag-shaped mark, which 
can be used independently as a symbol or to label various construction elements.

The typography layout is structured in block formats, reflecting the modular construction approach the company applies to its projects. This concept of blocks is consistently present throughout the design.

The color palette is inspired by the local environment where the company operates. 
It includes natural tones drawn from the materials used in construction, such as sand and granite, 
aligning the brand’s identity with the earth-friendly ethos of the company.

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